3/6/2023 0 Comments Innovative workspacesToo little interest, and we won't pay attention enough to perform well. Too much arousal overloads our cognition. The challenge begins when unwanted, irrelevant stimuli divert our efforts to focus this even includes emotions. Gallup estimates that actively disengaged employees cost $483 to $605 billion each year in lost productivity-so it's time to design spaces that save you money and employee energy. Remember, whether a stimulus is relevant and desired or not depends on what you want to do and which cognitive mode you need to be in: convergent or divergent. ![]() We need both focus and rest to foster convergent and divergent thinking for the creative process, so design considerations for workplaces should include managing stimuli for the whole process. Divergent thinking is spontaneous, expansive, and necessary to make new connections across concepts and generate new ideas. Convergent thinking is goal-directed, narrowing, and necessary for completing tasks and making decisions. Unfortunately, too often, our workplaces don't provide what we need for those "right work habits." Starting with creative cognition can help us fix that.Īllowing people to cycle through all cognition stages in the creative process allows for both convergent and divergent thinking. Luckily, we come by these fairly naturally-and by developing expertise, following the right work habits, and knowing how to combine ideas and select good ones, we can get better at it. Without spending time in all of these cognitive stages, creative ideas don't happen. There are four stages of cognition involved in the creative process, and cycling among these stages forms a continuous feedback loop, generating novel ideas and evaluating those ideas until our ideas are fully formed and vetted. If we want to optimize the front end of this process-how the individual and organization create new and useful ideas-we need to understand how new ideas come about. So, innovation starts with discovering creative ideas that then move toward the production or use of that idea to satisfy a specific need or market economically. Creativity and innovation are both defined by novelty and usefulness-finding a new (novel) idea valued by others (usefulness). ![]() Researchers understand and study these as two separate concepts that work together. Creativity and innovation are not synonymous. How do we improve workspaces to support independent work, collaboration, ideation, and innovation all at once? Creating and Innovating: How Ideas Come to Market and Grow Knowledgeīefore we can design for people to innovate, we need to understand how they create new ideas. Organizations that value and design workplaces supporting all of these activities can improve their innovation efforts by merely having more ideas to consider. If we never rest, can't focus, or don't work with each other, we miss out on finding new ideas and fail to execute them. We need to experience these on our own as well as with others. Two very different behaviors optimize creative thinking for innovation processes: high-focus work and restorative activities. Creating Workspaces that Foster Creativity and Innovation
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